Mon–Fri 9 AM–6 PM · Sat 9 AM–1 PM · Sun closed 5821 Rodman St, Hollywood, FL 33023 · 954-374-8384
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Since 2012 · Hollywood, FL

14 years on Rodman Street.

First Rowe Auto Repairs & Sales has been fixing cars in Hollywood for 14 years. What started as a neighborhood repair shop is now where South Florida drivers bring the cars dealers charge the most to fix, and where they keep coming back.

First Rowe's blue building at 5821 Rodman St
14years in Hollywood
7+makes we know inside out
6fixed-price services
1roof for repair, sales and parts
Technician working under a Mercedes-Benz GLE on a lift
Our story

Built one customer at a time.

For 14 years, First Rowe has grown the old-fashioned way: fix the car right, tell the truth about what it needs, and treat every driver like family. Most of our new customers come from someone who has been coming to us for years.

As our customers moved into Mercedes, BMW, Porsche and Range Rover, we grew with them, investing in the tools and training these cars demand. Today our team handles everything from daily drivers to Lamborghinis and heavy-duty work trucks, and we still answer the phone like a neighborhood shop.

What we stand for

01Honest answers firstWe find the cause, photograph it and put the price in writing. Nothing gets done until you say yes, and you can approve all of it, some of it or none.
02Dealer-level work, without the dealerThe diagnostic tools and know-how European and luxury cars demand, from technicians who work on them every day, at an independent shop’s prices.
03Fixed prices where we canDiagnostics, oil service, inspections and health checks have a set price, so you know what you’ll pay before you pull in.
04Sales and service under one roofWe inspect and recondition every pre-owned vehicle we sell in our own bays, and we source used parts and ship them to Jamaica.
Google reviews

What drivers say

I’ve been coming to First Rowe for over 5 years now. They have fully been servicing my BMW. The service I receive is reliable and communication is effective. … They are honest and everyone is friendly.
Google review · BMW owner
I took my Mercedes to First Rowe after an accident. My friend recommended this place. Marlon and his team were very helpful with every step. Service was beyond my expectations.
Google review · Mercedes owner
First Rowe Auto Repair is absolutely amazing! From the moment I walked in, they treated me like family. … Their communication is impeccable — they kept me informed every step of the way, explaining everything clearly and honestly.
Google review

14 years in. Your car is next.

Book online or call. We will confirm your time the same day.